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Website Maintenance
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Website maintenance is the process of keeping your site in good working condition. As a rule, it includes error scan thru a website audit (not only broken links check, but also other vital parameters) and troubleshooting. Next check how often the site is down (any hosting server may fail periodically - yet some are more often than others). Finally, secondary / auxiliary routines include editing HTML pages and uploading them to the hosting server via the FTP protocol.
When you actively work with a site, i.e. change design, manipulate content, etc., Murphy's Law says that something terrible will happen. Usually it’s a broken link, missing Titles, slow pages and worst of all, failed transactions. A website audit helps to find pages where your site is deficient in maintenance. Once your website exceeds 10 pages and contains more than 50 links, finding and removing defects becomes a painful and long-drawn task unless a website maintenance solution is deployed.
Website Auditor is a web site quality management tool. It tests your web site to identify over 20 potential problems which can cause both visitors frustration and search engines inability to index your web site.
Another website maintenance tool advantage is the unique Active Report feature. It allows you to see all errors, problems and page relationships in a flexible, dynamic way.
The website maintenance tool offers reports designed to be shared with your customers. It’s facilitating your work on a customer’s website. Overall, the Auditor tool generates 20 reports highlighting every problem area on your site. The detailed breakdown of problems by page means you’ll stop having to guess where the problems are.
Poor web site audit and maintenance can cause one to lose visitors and impact performance; you should give the specialists a chance to do their work and concentrate on your own business. Don’t underestimate the value of site maintenance service as it definitely worth as much attention as the site building process.
Website maintenance helps your site whenever you do changes and updates.Web CEO has an unbeatable Website Maintenance Tool, which:
- Identifies broken, out-dated, and problem content
- Detects pages missing critical elements: Title tags, Metadata, image attributes
- Reports all problem pages with a detailed breakdown of problems by page
- Provides an excellent overview of site quality and usability
The major benefits of employing our Website Maintenance solution are:
- Reduce costs and inconvenience associated with manual site testing
- Ensure that content is optimized for better search engine visibility
- Ensure that visitors experience your site as expected
- Instant error repair with the Web Page Editor in the Web CEO Suite
Our research showes that up to 27% of visitors leave a web site because of a broken link or slow pages. If a page is not loaded within 8 seconds, visitors switch their attention to another site.
Recent SEO guru recommendations speak about focusing on fresh content. Paying much attention to fresh information helps the website to stay alive and up-to-date. Thus you succeed in two objects. First, you attract visitors to your website and secondly search engines will also appreciate your efforts. But are you sure that visitors experience your site as you expected them to? Studies have shown that nearly a third of people do not return because of usability and quality issues. Naturally, you must find and fix revenue-burning problems and the Web CEO Maintenance Tool excels at this. The Website Maintenance Tool ensures that you won't lose visitors number because of site problems and errors.
As a web project grows and changes we have many jobs which can influence site work and demand site maintenance service. Modification of website content such as new offers, changes in prices, update announcements, articles, adding or removing pages and all those things which work for your website traffic and visitors conversion should be followed by a proper web site audit and maintenance.
Website maintenance service ensures your site proper work and instant error notification. Comprehensive and effective site maintenance service influences your traffic numbers as visitors can be lost whenever they find a broken link, slow or problem pages
Project Auditor can be deployed at all stages of a web site lifespan:
Creation |
Web site content is created using web authoring tools such as Dreamweaver, Cold Fusion, or Notepad. Unfortunately, regardless of the applications used to create a site, it requires additional checks for integrity, functionality and usability. |
Maintenance |
As a web project grows and changes, it accommodates more and more content. New pages are constantly added, and old pages are changed to conform to the latest market trends. At this stage content modifications make it a vital issue to assure site quality and integrity. Detect and eliminate performance and accessibility problems or concerns before customers do. |
Redesign |
Redesign in terms of a site is like a nervous breakdown with similar consequences: shattered site structure, broken cross-links, invalid document Titles, missing image attributes. This happens even if a site is redesigned by professionals as many of these elements are simply not visible. For example, if an image misses "width" and "height" attributes, nothing will change but the speed of page loading as visitors browser is forced to additionally render the image. |
Web CEO Maintenance Tool - Auditor detects major site errors and examines your website pages for common problems.
- Auditor tool will scan your site and find pages with problems (like broken external / internal links or anchors). It lists the links retrieved and not checked, links being checked, and links that have been already checked. You can see link details: link URL, scan or link status, response code, link description, document title, date of last modification, document size, document type, etc. This information is very helpful when you analyze links and pages of your web site.
- Website maintenance tool will check and evaluate your web site accessibility and usability parameters (like slow and deep pages).
- Auditor will find pages where your site is deficient in maintenance (like old pages, pages with invalid meta tags and missing image attributes, orphaned files).
- Website maintenance tool will generate special reports that explain in detail what errors may cause problems for your web site.
Web CEO offers you this enterprise quality audit software for free so you can do a web site audit and maintenance for your own site in-house and saves you money.
Website maintenance service protects your site and investments in search engine optimization and marketing. If bad links have a place on your website you’ll upset a visitor who will lose faith and interest in your webpage. This could lead traffic straight to your competition.
Our website maintenance service ensures that you won’t lose visitors because of site problems and errors.
The next step after you have detected site errors and weak points thru the site maintenance service is troubleshooting or editing pages. Web CEO offers special tool - Editor for this step. In addition we continuously meet the needs of clients and provide solutions for related areas such as monitoring site accessibility, uploading fresh up-to-date content and changes to a web site, link popularity checks and other search engine optimization and marketing campaigns needs. We assure that your website has an effective development process and we do our best to lighten your work.
After the website audit and maintenance tool provides you with full coverage of your site problems and you improve your pages we will be glad to congratulate you on a step closer to a great web site.
The great benefit of Web CEO is integration between the tools. While you obtain the comprehensive report on site quality, integrity and usability, you also have a cure for problems. Project Auditor teams up with our Web Page Editor, which instantly fixes many problems.
